Our story

While working together at Small Improvements, a leading Performance Management tool, our co-founders learned that employees were often confused and frustrated by the complex processes and multiple tools HR would require them to use. They decided to build a tool that would help People Teams everywhere create and deliver better employee experiences.

Arielle Kilroy

Co-Founder, CEO / CPO

Arielle is a Webby Honoree and Pioneer of the now established "Direct to Fan" model for musicians & modern US advocacy digital strategy. She's a conference speaker and panelist as well as a mentor and trainer at Practical Product.

Gernot Höflechner

Co-Founder, CTO

With a background in Classical Studies, Gernot is the creator of award-winning language education and analysis tools for Latin and Ancient Greek. He was the main developer and former CTO of Small Improvements, a leading performance management software, as well as a co-founder of affilimate.com.

Gabriel Lovato

Co-Founder, Head of Design

Gabriel started as a graphic designer in publishing and has been working of digital products since 2012. Some companies he's worked at include Klarna (Fintech), Zalando (E-commerce), Fivory/Lyf (Fintech) and Small Improvements.

Our advisors

We work closely with domain experts at every step, from initial research to iterating features.

Cory Rose

Advisor, Global HR Leader
  • 15 years of experience spanning multiple industries, company size/stage, and continents
  • HR Tech implementation expert and enthusiast
  • Conference Speaker
  • Mom

Scott Faverty

Advisor, Customer Success
  • HR Technology start-up advisor
  • Passionate about fostering community and belonging within organizations
  • Dad of two rad kids

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